While at the recent Orvis Warehouse Sale in Charlotte, NC, I had a good close up opportunity to review the new line of fly fishing rods. It's the Helios line, the lightest, strongest and most flexible fly-fishing rod Orvis has ever produced.
These rods offer the latest technology in resins, to reduce the weight. That technology coupled with a new lighter reel seat, makes them the world's lightest fishing rods . The Orvis team spent over two years to develop and perfect the new line, but it has paid off in sales, which are going thru the roof!
As I looked over those beautiful rods, I could not help but wonder what roll in the development of the rod, was played by my friend Tom Rosenbauer, Marketing Director for Orvis Rod and Tackle.
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1 comment:
Orvis really ends your search for fly fishing products.
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